Tourist potential of Cherepovets
The main components of tourism potential in the city Cherepovets are various objects and phenomena of cultural heritage, having both material forms of existence (material heritage embodied in real historical and cultural monuments, isolation of territories of high historical, cultural and natural significance, etc.), and intangible forms of objectification in real geographical space (cultural traditions practiced in the past or preserved and supported to the present time).
The problems of preservation and use, including tourism, of historically formed forms of tangible and intangible heritage cannot be considered without taking into account the characteristics of the natural landscape. The diversity of the structure and aesthetic attractiveness of the landscapes significantly increase the historical and cultural potential of the city, make an additional contribution to the effectiveness of its implementation. High aesthetic qualities of the landscape to a certain extent contribute to the development of modern cultural initiatives, serve as an additional incentive to increase the tourist flow, etc.
Thus, the natural, historical and cultural potential of the city of Cherepovets can be characterized by an integral combination of four different-quality assessment indicators:
(1) material historical, cultural and natural heritage;
(2) intangible cultural heritage;
(3) the aesthetic appeal of the territory;
(4) provision of cultural institutions.