How and where do Russians want to relax in the summer, and what is feasible?

39% of potential tourists would like to spend the summer abroad, but about 44% will spend the summer at home. Crimea lost first place in the preferences of Russians, and the amount that tourists plan to spend on vacation, decreased.

 

The Black Sea coast in terms of vacation preferences of Russians is five years behind the Crimea – 26%.

 

Reality makes adjustments: 44% of potential tourists will spend their holidays at home, 26% - in the country. However, the share of those who plan to travel abroad has increased from 4% in 2018 to 10% in 2019%.

 

Other cities of Russia and the Black Sea coast of the Caucasus are going to visit 9% of respondents. 6% want to go to Crimea.

 

The reason for refusing to rest is unchanged – “there is no money”: 53% called financial insolvency, this number has increased since 2018 (44%).

 

Expenses for outdoor recreation are falling: in 2019, Russians planning to relax in the summer outside the home will spend 43,333 rubles. - 2% less than in 2018. Above average in the sample planned expenses of residents of Moscow and St. Petersburg (52,298 rubles), respondents with high income (47,714 rubles). People save for vacation – 43% will pay for vacation from deferred funds.

 

According to the types of recreation, the demand is distributed: 24% vote for the beach, 14% for excursions to historical places, 13% for museums and exhibitions. 4% vote for shopping and gastrotourism.

 

65% of holidaymakers do not expect changes to their vacation. The optimists - 19 per cent - hope to rest better.

 

The study also shows that tourists are more likely to rest inside the country. The share of those who in the last five years at least once spent the summer in another region of Russia increased from 35% in 2016 to 43% in 2019, the number of “non-visited” fell from 64% to 57%.

 

Source: tourprom