Tourist jargon: what hotels mean when they say a room "with sea views"
To attract tourists hoteliers use a lot of advertising secrets and tricks. Often, a “great offer” is in reality common. David Ogilvy, the famous “godfather” of advertising, says, “Never write an ad you don’t want your family to read.” You wouldn't lie to your own wife. Don't tell mine either. This does not mean that marketers do not exaggerate the merits of the advertised product, and they adhere to the rule: never mention the shortcomings.
Marketers have come up with many tricky phrases and deceptive formulations that tourists may misunderstand. To help tourists understand, CNN experts, based on their own experience, offer translation of some promotional offers into human language.
What do you mean by “City Views”?
What they mean: "if you want to see a panoramic view"
When you select a room with a “city view” or “harbor view” on the Hong Kong hotel website, it means that the latter is more expensive and not because the room is larger. It is better to book a room "city view" and you can watch the tenants from the apartments near the hotel, and look at the city.
What do you mean by "Free Continental Breakfast"?
They mean "Free Continental Breakfast," meaning seven-day croissants wrapped in cellophane and orange juice from a bag.
What do you mean, "Green season"?
They mean, "Don't forget to take an umbrella."
In countries like ThailandWhere there are only two seasons "wet" and "not wet" (i.e., the rainy season and the rainless season), "green season" is called the off-season from July to September. Green literally means green around, tourists are advised to take umbrellas because it often rains in the off-season, especially if you go on a tour of the jungle in northern Thailand.
"Two-minute drive. 10-minute walk."
(drive two minutes, walk 10 minutes)
What they mean is, “Multiply any number you hear by 5.”
What do you mean, "All-inclusive"?
What they mean: "spilted drinks, fried food in the trough and poor service"
North Americans love to go to warm Mexican resorts in the winter, hoping to lie by the pool, eat and drink free beer and cocktails. However, in most hotels, the all-inclusive food and drink package is poor quality.
What does it mean: "Centrally located"
What they mean: “You’ll fall asleep at 6am when everyone is drunk and wake up at 7am when buses and taxis start to move outside.”
What it means: Steps away from the beach
What they mean: “that is, there are 10 more buildings to the beach...”
If the hotel was near the beach, it would be written that the sea is so close that you can hear the smell of fish.
Which means "Wi-Fi available."
What they mean is: “We’re going to give you ridiculous in-room internet quality, it should be free and better quality, but that doesn’t matter.” Almost always, when it is said that Wi-Fi is free, it is, only on the website of the hotel.
What do you mean: Perfect for business travelers?
(Great for business travelers)
What they mean: "Our rooms with a bed and a toilet, it's great to fall on the bed after a hard day."
What do you mean, "Boutique"?
What they mean is "small and very expensive." Famous hotel without swimming pool, but the interior is beautiful”.
What do you mean, "Off the beaten track"
What they mean: "We are far from everything." If you want to find this hotel you have to pay more and buy a transfer from the airport to the hotel.
If you do not want to enjoy the local cuisine, then do not stay in hotels that are far from civilization. If you need privacy and the hotel offer suits and there is a desire to spend time in the hotel, then this is what you need.
What do you mean, "Deluxe room"?
What they mean: "It's a room like a Starbucks room." Instead of saying it's the smallest and cheapest room, it's given an unusual name and the guest isn't so sad about not being able to afford one of the hotel's best rooms.
Source: turizm.ru: