Tourism in 2023: where and how will we rest?
The Russian Union of Travel Industry reports that in 2023 the number of travelers who are going to relax inside the country will increase and may reach a third of the total number of tourists.
Prospects and plans
Vice-President of the Russian Union of Travel Industry Dmitry Gorin said that the growth of domestic travel will be 10-15% in the coming year (if transport accessibility and infrastructure develop).
Tourist dreams
Travelers in the coming year are going to sunbathe on the Black Sea coast, see Karelia and Dagestan, visit Altai and Kamchatka.
Top foreign countries:
Tour operator "Intourist", - vouchers for 2023 booked in Sochi, kislovodskDagestan. Foreign destinations: Egypt. Turkey. ThailandUAE.
Tour operator Fun & Sun - buy tours in Sochi, Novokuznetsk. Anapu. Kazan.
Growth of tourist flow
Sergey Romashkin, Vice President of ATOR, Director of the tour operator Dolphin, noted that the number of tourists in each region of Russia in 2022 increased by 15%.
The most noticeable increase in tourist flow, by 30-35%, was noted in the Krasnodar Territory. Moscow. St. Petersburg.
According to tour operators, the demand for domestic destinations is associated with the expansion of the offer of operators and a drop in the pace of outbound tourism: the number of states with direct flights from the Russian Federation has decreased by half.
The demand for domestic resorts also increased due to the abolition of coronavirus restrictions (which were a deterrent).
In 2022, the demand for foreign destinations is lower - tickets have become more expensive several times, and in the country - fell by 6%.
Last year, the Russians were in demand car tours — they chose every third tourist, gastronomic — every fifth, and trips with excursions.
Ideal duration and company
According to the report of MTS Travel, the ideal vacation should last two weeks (45% of Russians), 30% dream of a month-long vacation.
48% consider the most successful trip with family, 30% - with the second half, 12% - with friends, 10% - traveling alone.
Early booking
Russians plan their holidays in advance for the next three months (there was no such trend in 2022), so the depth of booking is growing (in 2022, the average depth of booking tours in Russia fell to one to two weeks).
Tour operator "Alean": from January 1 to 10, the volume of booking tours for 2023 increased by 60% compared to the same time in 2022. Our compatriots buy tours to the Krasnodar Territory, Caucasian Mineral WatersThe Crimean peninsula.
Tour operator FUN&SUN noted at the beginning of the year an increase in sales by 116% in all directions <...> booking tours in Russia increased by 55%.
Sales leaders for 2023 - SochiSheregesh resort in the Kemerovo region and Lake Baikal.
According to tour operators, Russians on vacation bought tours with races from the first decade of January to the end of March, but there were requests for autumn.
One day on New Year's Eve.
During the January holidays, trips to Russia were in demand, but rose by 30-40% compared to 2022.
The popularity of domestic routes in the New Year is confirmed by tour operators. Among foreign destinations, Egypt became the leader, followed by the UAE - 28%, Thailand - 12% and Turkey - 10%.
The Association of Tour Operators informs that the New Year’s flow abroad is higher than last winter – by 10-15%. 275-290 thousand tourists flew to foreign resorts.
Text: personalguide, Polina M., based on iz, tourism.interfax
Photos: unsplash, personalguide,
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