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Summer 2021: How much will the tours cost?

In the resorts of the South of Russia in the early booking of hotels increased prices by an average of 10% compared to 2020, but from the end of March the price picture may change.

More than 95% of domestic demand in the organized segment for the summer now accounts for beach holidays, in early sales the Krasnodar Territory is leading - 60-70%: the first in demand from the Bolshoi Sochithen Anapa.

The second place in the early booking campaign is in Crimea – from 20 to 35%. Third place at sanatoriums kavminod. The fourth position in the “beach and health” demand takes Kaliningrad region.

Sales of summer tours to the South of Russia on early booking shares by the end of January exceeded the figures of 2019 by 10-15%.

The growth was influenced by the experience of last summer, when tourists had problems choosing suitable hotels. An important role is played by strengthening the focus on Russia among multidisciplinary tour operators.

Given the “pandemic” realities, market players have made the conditions of early booking of tours in Russia more flexible than in 2020. Dolphin and Multitura have a down payment of 25%, it is paid 3 banking days from booking (the rest is 20 days before arrival), ALEAN has 30% for 14 days from booking, the rest is 14 days before arrival). "Russian Express" - from 10 to 50% of the tour amount, the rest - two weeks before arrival.

"Intourist" in January booked a tour with a charter flight possibly with a prepayment of only 500 rubles within three days after the confirmation of the tour and payment of 30% to 15.02, and the remaining part to pay 14 days before departure. Flexible conditions for cancellation of tours in Russia.

Market participants agree that the growth of RB shares could be higher. The companies note that many tourists are now focused on buying tours closer to the arrival date, but believe that in 2021 this is the wrong tactic. The depth of sales of tours to the South of Russia for early booking in pre-pandemic times was not high, as in mass foreign destinations, the peak of early sales occurred in late March - April. In 2021, tourists should hurry to avoid falling into the “wave of rise in price”.

In December 2020, ATOR analysts determined that the growth of prices for tourist services in 2021 will be 10-15% or higher.
In January, at the stage of early booking of southern tours, hotel prices for the summer of 2021 increased from 3 to 20% compared to January 2020. The growth of prices in the market for accommodation in resorts is now 10% compared to 2020.

“A number of properties at dynamic prices are already raising tariffs. For us now it is obvious that prices will grow: we expect a huge demand for Russian resorts, the company said.

According to experts, the largest load of southern resorts will be June 15 - August 20, in January, a number of popular accommodation facilities are filled for many dates. Stop-sales for popular accommodation facilities are waiting 1-1.5 months before arrival.

As for airfare prices, there is no significant increase in January compared to the same period in 2020.

“Air tickets to the South of Russia can still be bought at very attractive rates”, – confirmed in the “Russian Express”. Coral Travel sees a “trend to increase”, but emphasizes that the situation is heterogeneous.

The influence of air transportation prices on tour prices in the South of Russia is not as great as in foreign countries. Feature of domestic tourism - people buy a hotel from tour operators, and go by personal transport or train.
In "Intourist" agree with the trend of increasing popularity of auto tourism, but believe that in the summer there will be enough people willing to go to the resorts by plane.

The model of behavior “in summer – with family at sea” is the most stable among tourists. The surveyed tour operators from 55 to 70% of applications for the summer of 2021 – from families with children.

“Leading family hotel complexes 3*-4* with a large set of additional services: health center, water park on the territory or in the immediate vicinity, swimming pools, SPA, extensive equipped territory, animation, children’s club ...”

The cost of tours at sea 2021

The average price of the tour to the South of Russia (acquired in January, early booking) - from 70 to 100 thousand rubles for two with a flight, without a flight - 30-60 thousand rubles.

"Multitur": from 10300 rubles for two for 2 people for 7 days in a hotel 2 * (without a flight)

"Dolphin": from 14.06. 7 nights for two adults (without flight, without food) - from 6 048 rubles, the same tours to the Crimea for the same dates - from 10 080 rubles.

TUI Russia: a week in Sochi with regular flights in the hotel 3 * - from 24 090 rubles for two.

Coral Travel: 7 days in Sochi in June, hotel 2: from 7,806 rubles for two, 7 nights without a flight, hotel 3* in Anapa with breakfast - from 11,306 rubles for two. Tour for a week with a flight, hotel 2 * in Sochi (breakfasts) - from 27 352 rubles for two.

"Intourist": a week for two with a flight and accommodation in a hotel 3 * without food in Sochi - 27 648 rubles, with breakfast - from 32 618 rubles.

ALEAN: hotel "Aura" 4 * - from 43 930 rubles for two for 7 nights (07 - 14.06.2021)

Tour operators are waiting for a successful season in the Black Sea resorts, if pandemic restrictions in Russia do not intensify. Most likely, the summer of 2021 will focus on domestic tourism, and massive overseas routes will not open.

Source: atorus

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