In which country has the sale of early booking tours increased?
The Russian Union of Travel Industry (RST) reports that Russians this year are more active in buying summer tours. Turkey For early booking promotions, online aggregators record a 2.5-3-fold increase in sales compared to 2023.
In general, the number of applications for tours to Turkey increased 2.5 times compared to last year. Most often, tourists choose resorts in Alanya (24%), Kemer (23%), Side (18%), Belek (11%), Antalya (5%).
“This year we have seen a sharp increase in early bookings. Already in March, the volume of purchases of tours to Turkey for the high season - from May to October - exceeded last year's three times. The average booking depth is 50 days.”
Turkey’s share of the company’s total sales is now 62%. Last year, travel in Russia and beach holidays were also popular. AbkhaziaTurkey’s share was only 46%.
More than two-thirds of tourists plan to stay in Turkish hotels 5*. The leaders in demand are the ultra-all-inclusive and all-inclusive power systems, accounting for more than 80% of bookings.
Early booking of tours to Turkey in 2023 was not too successful due to a sharp increase in prices by Turkish hoteliers on the eve of the summer season. As a result, demand in the first half of the summer decreased markedly and grew only towards the end of the season due to discounts and marketing campaigns of hotels.
Source:https://iz.ru/Photo: unsplash
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